Why We invested
Trend – Dealing with increasingly complex organizations and customer requirements is creating the opportunity for finally take advantage of the very large set of data that annually are produced across the board. Increasing competition generated by native web companies in a diverse set of areas such as the financial institution, telco and utility/energy space is pushing incumbents to get organized and adopt so called “big data” technologies faster than ever.
Strengths – Customer Matrix has developed a solution that allows complex corporate organizations to take advantage of the capabilities of today computing power for dealing with human kinds of problems without adding costly new data infrastructure. The beauty of their solution is the agnosticism with regard to the technology legacy of corporate customers and the capabilities to demonstrate clear ROI through fast deployment.
Investment Thesis – Aster Capital is supporting Customer Matrix to explore its potential beyond the financial institution space and move from a few references in the Manufacturing/IOT space to be a globally recognized player.